Peter A Ubel
Madge and Dennis T. McLawhorn University Distinguished ProfessorOverview
I am a physician and behavioral scientist at Duke University. My research and writing explores the quirks in human nature that influence our lives — the mixture of rational and irrational forces that affect our health, our happiness and the way our society functions. (What fun would it be to tackle just the easy problems?)
I am currently exploring controversial issues about the role of values and preferences in health care decision making, from decisions at the bedside to policy decisions. I use the tools of decision psychology and behavioral economics to explore topics like informed consent, shared decision making and health care spending. My books include Pricing Life (MIT Press 2000) and Free Market Madness (Harvard Business Press, 2009). My newest book, Critical Decisions (HarperCollins), came out in September of 2012, and explores the challenges of shared decision making between doctors and patients.
Positions
Madge and Dennis T. McLawhorn University Distinguished Professor in the Fuqua School of Business
2012 Fuqua School of Business
Professor of Business Administration in the Fuqua School of Business
2010 Fuqua School of Business
Professor in the Sanford School of Public Policy in the Sanford School of Public Policy
2010 Sanford School of Public Policy
Professor in Population Health Sciences in the School of Medicine
2020 School of Medicine
Professor of Medicine in the School of Medicine
2010 School of Medicine
Core Faculty Member, Duke-Margolis Institute for Health Policy in the University Initiatives & Academic Support Units
2024 University Initiatives & Academic Support Units
Associate of the Duke Initiative for Science & Society in the University Initiatives & Academic Support Units
2017 University Initiatives & Academic Support Units
Member of the Duke Cancer Institute in the School of Medicine
2013 School of Medicine
Education
B.A. 1984
1984 Carleton College
M.D. 1988
1988 University of Minnesota, Twin Cities
Publications, Grants & Awards
Offices & Contact
Durham, NC
27708-0120 Duke Box 90120
Durham, NC
27708-0120